I examined YouTube Premium Lite to see what number of advertisements it actually removed

I am not a fan of advertisements, and I do not think about you’re both, however they’ve change into such a giant a part of our every day lives that it is troublesome to keep away from them. Advert blockers work in a pinch, however they will solely take you to this point, at the least relating to YouTube. Latest knowledge reveals extra individuals are watching YouTube on their TV than computer systems nowadays, and which means an advert blocker cannot simply be utilized.

That is the place YouTube Premium comes into play. Premium is a month-to-month subscription that removes all advertisements from YouTube. You do not have to fret about enjoying earlier than, throughout, or after a video, no matter whether or not it is an hour-long deep dive right into a TV present or a music video. I used Premium for fairly some time, however ultimately, the worth grew to become too much for me to bear. I will not lie, I missed it vastly. Because of this Google introducing Premium Lite for a cheaper price speaks to me. After having trouble getting signed up on my main account, I simply swapped over to a different profile that had the choice to enroll. Premium Lite prices $8 a month, however I used to be capable of get it for a month free since I am on a “new” account that hasn’t tried the service in any case. Even when it goes again as much as full value, I do not see myself eliminating the service any time quickly because of how a lot worth I am getting out of it.

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Common Premium removes advertisements from all content material throughout YouTube, so Lite has to chop some corners to maintain the worth down. One such approach was preserving advertisements on some movies, however I can verify it isn’t as unhealthy because it sounds. As a matter of truth, I have never observed a single change in advertisements based mostly on how I exploit YouTube. For those who’re like me and sometimes stick with common movies as an alternative of Shorts or music movies, you will not have any advertisements. As a take a look at, I scrolled by about 15 Shorts on my desktop and did not run into any advertisements there, so it appears like there’s not so much to fret about there both. From the wording on Google’s blog post, it appears like music is de facto the one space you will be noticing a distinction.

I had my justifiable share of considerations about advertisements, however it ended up being a non-issue for me, surprisingly. For those who like watching music movies on YouTube, you don’t get an expertise such as you would with the full-fledged Premium, however it’s shut. There’s a number of additional worth baked right into a Premium subscription once you consider issues like YouTube Music being included and having the ability to obtain movies with the worth. For many individuals, having one thing that rivals Spotify included with the service is a giant deal because it enables you to get monetary savings by reducing out a separate music subscription. With so many subscription companies these days, it is good to chop again when you possibly can. Sadly, I do not take heed to music so much, so having YouTube Music included did not transfer the needle like it could for others. I felt like that was a giant purpose why the worth was the way in which it was with Premium, so seeing Lite take away it and decrease the worth is ideal for me.

I have been utilizing Premium Lite for only a few days now, however I haven’t got so much to complain about. Other than shedding the choice to obtain movies or use YouTube Music, it appears like the identical service to me, simply at a less expensive value. I do know there are lots of people in the identical boat as me, so when you’re fearful about advertisements interrupting your viewing habits, I can verify there’s nothing to fret about. You may nonetheless see an occasional advert right here and there, however there’s nothing on the extent of utilizing the free tier of YouTube. I can not think about ever going again to common YouTube at this level, and I do know I am not alone.

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YouTube now affords two methods to skip advertisements on two totally different tiers, and that is the identical thought many streamers have. What’s fascinating about YouTube is the cheaper tier nonetheless cuts out most advertisements, whereas different streamers are making their cheaper tiers ad-supported. This implies if you wish to get monetary savings on Netflix, it’s a must to be okay with watching advertisements, however that is not the case with YouTube Premium Lite.

Premium Lite is so good proper now that I am really scared it isn’t going to stay that approach. There are a lot of conditions the place a superb service comes alongside, however premature value hikes make it lose a number of worth. It is happened with Google’s YouTube TV, a service that began as a less expensive various to cable, however it’s now change into one which rivals cable’s price. Premium Lite costing lower than $10 a month is good as a result of I’ve really discovered myself utilizing YouTube greater than every other service as of late, which I suppose is backed up by Nielsen knowledge. If this value can keep on this place, it is a subscription I do not see myself eliminating any time quickly. YouTube can hold including extra options to the common Premium and enhance the worth there, however I hope Premium Lite stays the way in which it’s. I do not want any of the additional bells and whistles, I simply need fewer advertisements.

Since these are the early days of the subscription, I count on the worth to remain for some time to get extra individuals signed up. In the end, I think about Google desires to push individuals extra towards spending extra money, however I’ll sit on the Premium Lite subscription for so long as I can and hold my fingers crossed there’s not a value hike. I want different streamers provided a plan like this as a result of I would love to save cash seeing restricted to no advertisements. There have to be some kind of center floor between advertisements and no advertisements, and it appears like Premium Lite has solved that drawback.

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